The iPhone 17 is Here: Apple Reveals New Phones at "Awe Dropping" Event
A preview of Apple's "Awe Dropping" event on September 9, 2025, detailing the highly anticipated launch of the iPhone 17 lineup. The article highlights key rumored features, including a 120Hz ProMotion display for all models, a major camera upgrade for the Pro series, and potential price hikes for the premium versions.
The iPhone 17 series is expected to be unveiled at Apple's major product event, with several new features and design changes rumored.
Finally, the eagerly awaited Apple Event 2025 has arrived. Today, September 9, the event, called "Awe Dropping," will reveal the full lineup of the iPhone 17. The phones are anticipated to go on sale the following week, but we already have a clear idea of what to expect thanks to leaks and rumors.
What to Expect from the iPhone 17 Series
- Display: It is rumored that the four models—the iPhone 17, 17 Air, 17 Pro, and 17 Pro Max—will all have a 120Hz ProMotion display, which was previously only available on the Pro models. This will provide a much more seamless user experience throughout the lineup.
- Processor and Performance: The new A19 chipset is probably going to power both the regular iPhone 17 and the upcoming iPhone 17 Air. It is anticipated that the more potent A19 Pro processor will be found in the top-tier Pro models. A significant upgrade to 12GB of RAM, which will aid in multitasking and new AI features, is also rumored for the Air and both Pro models.
- Camera and Design: The iPhone 17 Pro models are expected to undergo the most significant design shift in years, potentially switching to a horizontal camera module. With a significant improvement to the telephoto lens—which is anticipated to go from 12MP to 48MP—the Pro models may also be the first iPhones with a triple 48MP camera setup.
- Pricing: Pricing for the iPhone 17 is expected to remain around the $799 mark. However, the iPhone 17 Air, 17 Pro, and 17 Pro Max could see a $50 to $100 price increase to account for the new features and hardware upgrades.
